On the weekend of March 9th - 11th, we
had 12 members of the GTA West Chapter of CDECA participate in The Greater Hamilton Home Show. Planning
started months ago when we checked out several local venues throughout the GTA
West and the decision to participate in this particular show was twofold – we
were given an excellent booth cost and they were rolling out a new area
entitled “Designers Walk” where the main exhibits would be design/décor related. Along with our organization there were indoor
and outdoor exhibits with different décor items displayed and available for
purchase.
Prior to the show everyone was asked how
they wanted the booth to be designed and coincidentally all were in agreement of
a colourful, nature inspired/organic look:
In promoting the show, the management in
turn was promoting CDECA with print ads, brochures, social media and signage
which all included our Logo. There was
also an opportunity to highlight CDECA and what we do through a TV interview
with CHCH TV.
We actually participated in two
booths. We created a lovely booth with
all the bright and sunny colours of spring and summer along with an organic
theme. We approached some of our
affiliates and they were generous enough to provide furniture, custom
carpeting, custom table and many accessories and art which really made our
booth amazing. We received many positive
comments. We were promoting our own
businesses as well as CDECA and had a video running of past winners of our
Design Contest.
Secondary to this we assisted the venue
in their “Ask a Decorator” booth where there again, was more advertising of our
organization’s participation.
All in all it was a positive experience
and some of our decorators gained clients from this event and we brought
CDECA’s name forward as the place to “find a great decorator”.
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